It seems that each industry or consumer interest group produces a trade show every year or two, with larger businesses having several in a 12-month period. Planning a trade show – even a small or regional event – can be overwhelming. But there are ways to make it easier on you and more gratifying for your guests.
There are many important things to consider when planning a trade show. You must determine the best city in which to hold the show, ensure that there are enough affordable hotel rooms near the meeting facility and arrange for any permits required by the municipality.
And then there is the issue of feeding hundreds or thousands of hungry business people. You will need to provide a breakfast, lunch and possibly after-hours snacks and beverages for those attending the show. You may include a sit-down luncheon or dinner with a keynote speaker. And you’ll want to be sure that attendees have sufficient snacks, water and coffee to get them through a busy day of meeting and greeting.
After-hours events are an important part of trade show networking. Major exhibitors typically throw their own parties in order to meet potential clients and look for business opportunities. However, the trade show organizer is usually expected to sponsor one or more social event.
Some convention facilities require you to use existing foodservice operations at that location. But events held in educational facilities or other public buildings often have less stringent requirements. If you schedule your trade show in or near a major metropolitan area, there should be any plenty of gourmet food truck operators to help feed your guests without messing up your on-premise kitchen.
By having several food trucks to serve trade show participants, you can offer a variety of cuisines, including vegetarian and vegan offerings. You also can arrange for a food truck to cater sit-down meals – including providing tables, chairs, linens and silverware – and serve appropriate foods and beverages for cocktail parties.
Looking for experienced gourmet food truck caterers in Southern California? Look no further The Hungry Nomad (877-NOMAD-10), Hang 10 Tacos (855-5-Hang-10) and Greenz on Wheelz (855-6Greenz).
Our food truck trio has extensive experience catering trade shows, business meetings, parties, festivals, wedding receptions, fund-raising dinners and employee appreciation days. We create glorious food from the freshest ingredients and serve it to you at reasonable price. Give us a ring to discuss your trade show or special foodservice needs.